New Feathers Industrial is a Saskatoon-based company specializing in welding, fabrication, millwright, and construction services. With a commitment to innovation and quality, they aim to be a transformative force in the industrial sector. The company collaborates closely with Indigenous partners from various communities, including Treaty 6, Treaty 4, and Métis communities, to deliver eco-conscious solutions and comprehensive training programs.
Project Objective
The primary objectives for this project were:
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Develop a user-friendly website that effectively communicates New Feathers Industrial’s mission and services.
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Showcase the company’s collaboration with Indigenous communities and its commitment to eco-conscious industrial solutions.
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Ensure the website is mobile-responsive and accessible across all devices.
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Implement a content management system (CMS) for easy updates and content management.
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Enhance visibility in search engine results to attract potential clients and partners.
Our Solution
To meet these objectives, we implemented the following solutions:
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Custom Website Design: Crafted a visually appealing website that reflects New Feathers Industrial’s brand identity and highlights its services and community collaborations.
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Content Management System (CMS): Utilized a CMS that enables the New Feathers Industrial team to easily update content, post news, and manage resources without technical assistance.
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Mobile Optimization: Ensured the website is fully responsive, providing an optimal browsing experience on smartphones and tablets.
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Search Engine Optimization (SEO): Optimized website content and metadata to improve rankings in search engine results, increasing online visibility.
Results
The launch of the new website yielded significant positive outcomes:
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Enhanced online presence, leading to increased awareness of New Feathers Industrial’s mission and services.
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Improved user engagement through a user-friendly interface and accessible information.
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Streamlined content management, allowing for timely updates and communication with stakeholders.
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Increased traffic from search engine results, attracting potential clients and partners.
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Positive feedback from clients and the community highlighting the website’s professionalism and ease of use.



